Effective backlinking that can boost your blog in the SERPS is a must if you want to do search marketing. However, many people focus only on building external backlinks while completely ignoring the importance of internal backlinks, even though they are equally important for both SEO purposes and as well as to help your visitors navigate your blog better. If you are unsure about what is meant by this concept, then that is all right because we will make it all clear in a moment.
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This is all we ask of anyone, really, to view this with a receptive mind and go farther with it. There are tremendous benefits to be had once you reach that particular place. We think you will agree that added understanding is one of the true paths to personal freedom. Bear in mind that this structure for your linking will play off of how your site navigation is done. Pay close attention to categorizing your links simply because you will highlighting the important ones from those that are perhaps less important. As you well know, your blog categories, in the side columns, will be critically important in how your blog is categorized in the search engines. Your entire blogging efforts and results basically hinge on this consideration. You should optimize your link structure effectively for both the people and the search engines. This is all about being able to use your site easily and without hassles. Your efforts with site navigation and linking will be time wisely spent.
Footers and Internal Linking: You might find that your footer is a waste of space, depending on the theme you are using, and that it can be used much more efficiently. A footer makes life easier for your readers because they will certainly look for relevant links there instead of having to scroll all the way to the top. Why not take advantage and send your visitors to important sections of your blog by posting links in your footers? You have to do everything you can to improve your link structure because it is critical.
Plainly stated, if your blog can load more quickly into the browser, than that will help you just a little bit with SEO. In order to improve your blog’s internal linking structure, you should work on its speed. Another thing is to make use of a site map, and that will aid the process for speed. The rule of thumb here with page load time is about 1.5 seconds. Another point is to use image compression for all your graphics. There are a lot of things you can do that are small but will help with internal link structure. You’ll get many benefits SEO wise if you simply focus on slowly and efficiently improving the internal linking. There is little doubt that the slow improvements will bring you more targeted traffic.